Designer portrait
THE BRAND
Margiela’s approach to fashion is cerebral. With the years of experimentation of the Belgian school, which he attended together with the famous “The Antwerp Six” (Dries van Noten, Ann Demeulemeester, Dirk Van Saene, Walter Van Beirendonck, Dirk Bikkembergs and Marina Yee) he combines craftsmanship, materiality, gestured gesture. Pure devotion to the form that cannot be contaminated by any form of distraction, that is called color or identity, always hidden by Martin Margiela, in favor of clothes.
White is the color par excellence of Margiela, a blank space to fill. This is the meaning of the famous brand label, first completely white, fixed by 4 stitches at the corners, to be easily removed. To this, in 1997 a new one has been added, with numbers written in black from 0 to 23, arranged in 3 rows. Each number corresponds to a product line and is circled in each case to indicate the collection to which the garment belongs.
Actual website: www.maisonmargiela.com
Biographical source: NSS MAGAZINE
